Archive - January, 2012

A Simple Yet Powerful Tool – Editorial Calendar

The new year brings out lots of great habits in people brought on by a refreshing holiday break or a complete pile of resolutions conceived under pain of the New Year’s Day hangover perhaps.  Whatever the cause, this is the time of year to use that to your business’s advantage before the enthusiasm peters out.

For me this week, I sat down with the discipline to do some planning as is my habit in the quiet first week back to work when many are still on holiday or partly in holiday mode.  It was productive as a band of one as I tackled financial & business planning, marketing planning and the oft overlooked editorial planning.   Continue Reading…